Email Campaign Management

5 min readAurelien VasinisRecently updated
email-campaignsoutreachautomation

Email Campaign Management

Learn how to manage and track your email campaigns using Kuration AI. From list building to campaign analytics.

Campaign Workflow:

  1. List Building: Use data sources to build targeted prospect lists
  2. Data Enrichment: Add emails, phone numbers, and company information
  3. List Validation: Use email validation tools to ensure deliverability
  4. Segmentation: Create targeted segments based on company size, industry, etc.
  5. Campaign Setup: Export your list to your email marketing tool
  6. Tracking: Monitor open rates, click rates, and responses
  7. Follow-up: Use engagement data to create follow-up campaigns

Best Practices:

  • Always validate email addresses before sending
  • Segment your lists for better personalization
  • Use A/B testing for subject lines and content
  • Monitor deliverability and bounce rates
  • Follow up with engaged prospects

This systematic approach ensures your email campaigns are effective and compliant with best practices.